Description
The product CLOSE-UP TOOTHPASTE BLUE 130G refers to the large, standard tube of the popular triple-action fresh breath and whitening toothpaste, manufactured by Unilever.
In Nigeria, the primary blue variant of Close-Up is the Triple Fresh Formula or Anti-Bacterial Zinc Triple Fresh Formula toothpaste.
💙 Close-Up Blue Toothpaste (130G): Detailed Description
Product Identity and Action
Close-Up toothpaste is one of the most recognised oral care brands, specifically marketed toward young adults for its focus on breath freshness and confidence.
Variant: Anti-Bacterial Zinc Triple Fresh Formula (often referred to as the Blue Close-Up).
Size: 130G (A large, economical tube size suitable for family use).
Format: It is typically a gel-based toothpaste, a distinctive feature of the Close-Up brand, designed to deliver a refreshing sensation and provide deep cleaning.
Key Features and Benefits
The “Triple Fresh Formula” highlights the main benefits of this toothpaste:
Long-Lasting Fresh Breath: It is infused with Active Zinc Mouthwash technology. Zinc is a powerful anti-bacterial agent that cleans deep corners of the mouth and fights the bacteria responsible for bad breath, providing freshness that can last for several hours.
Anti-Bacterial Protection: The active zinc component provides an anti-bacterial defence, which is essential for overall oral hygiene and gum health.
Whiter Teeth: The formula often contains micro shine crystals or active agents designed to effectively remove extrinsic tooth stains, promoting a visibly brighter and whiter smile.
Cavity Protection: It contains fluoride, a key ingredient recommended by dentists to protect the enamel and prevent tooth decay and cavities.
Usage and Value
The 130G tube offers an ample supply for regular use, emphasising the importance of brushing at least twice a day. The refreshing flavour (typically a strong mint) contributes to the feeling of a complete and deep clean.





